P O S T S C R I P T
Illustration by Katie McBride
Media are showcasing and relying on the University of Richmond at unprecedented levels. During the 2019-20 academic year, university stories and experts made more than 25.7 billion media impressions, a cumulative measure of the potential num- ber of readers, listeners, or viewers. That number is up from 8.1 billion the previous year and 6.7 billion two years ago. The range of topics Richmond's experts address is as striking as the overall num- ber. Whether it's COVID-19, racial justice, STEM research, history, politics, law, or many, many other subjects, this liberal arts university's broad-based strengths make Richmond a go-to source. Here's a snapshot that captures just a bit of the billions. Be proud, Spiders. VP & CIO KEITH MCINTOSH: "Nobody has a playbook for a pandemic."
25.7 billion impressions in 2019-20
"The sights and sounds from a century ago have re-emerged, becoming timely."
experts from across campus
experts in 600 media outlets
JULIAN HAYTER , historian and leader- ship studies professor on Confederate monuments CBS's 60 Minutes CNN NPR LAURANETT LEE , public historian on Juneteenth MSN The Hill
"Tearing them down won't make our tortured racial history go away." "This history matters."
STEM RESEARCH ARTS & HUMANITIES
ELIZABETH OUTKA , English professor
Zombies in pop culture Behavioral neuroscientist KELLY LAMBERT'S driving rats Political scientist JENNY PRIBBLE: "Uruguay is one of just a handful of countries to effec- tively manage the disease." Law professor & corruption expert ANDY SPALDING: "The Olympic Move- ment cannot afford a public health scandal."
Geography professor STEPHANIE SPERA'S citizen science initiative
Chemistry prof RYAN COPPAGE'S ceramic coatings research
EurekAlert Popular Science
2.3 billion impressions
President RONALD A. CRUTCHER PBS New York Times
"Racial conversations are ... just as necessary as they are difficult."
1918 flu pandemic
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